Thanks to the new holographic BeYu products, you don’t need to spend hours deliberating over your perfect look. Our new faves take care of all of that for you.With them, you’re destined to steal the limelight. Final announcement for any remaining unicorn stragglers: it’s definitely time to trot on.

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Thanks to the new holographic BeYu products, you don’t need to spend hours deliberating over your perfect look. Our new faves take care of all of that for you.With them, you’re destined to steal the limelight. Final announcement for any remaining unicorn stragglers: it’s definitely time to trot on.


#THEHOLOCREW

Spotted: the hottest crew in town (and no, we don’t mean Gigi & friends). We’re talking about the holo crew!

We’re completely head over heels. And no wonder – cool, cooler, holographic! Iridescent products are this season’s mega-trend and the unmistakeable mark of our gang. And the best thing is, everyone can join. Unlike the popular holo hair craze, which only works on very light natural hair tones, our new BeYu promotion suits every woman.
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